Image courtesy of Bold Rock
Bold Rock, one of the country’s leading hard cider brands, recently announced its newest product release, Bold Rock Hard Lemonade Seltzer, just in time to add a refreshing complement to the warm weather.
Bold Rock’s Hard Lemonade Seltzer is packed with crisp and tangy lemon flavors and bold effervescence, with perfectly balanced fruit infusions. This new line builds off Bold Rock’s successful 2020 launches of their Hard Lemonade and Hard Seltzer lines.
The Nellysford-based company is jumping into this substyle of hard seltzer, which has been a growing industry trend. Hard lemonade seltzer has accounted for nearly 10% of the national seltzer volume since the beginning of 2021.
Bold Rock’s Hard Lemonade Seltzer is set to debut in markets this March in four flavors: Blackberry, Blood Orange, Strawberry and an Original Lemonade seltzer. The line will be available in a variety 12 pack with three cans of each style.